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| Website of the Month - October 2003 | ||||||
This review takes a
special look at the first issue of UKinfocus as it coincides with the Food
edition of the BS Web Pages
Value for ELT: reading texts/ contemporary
issues/ culture background/ general interest/ British Studies Producer of site (and intended audience)
This new - summer 2003 - British Council site is
designed to challenge common perceptions about life
in the UK (according to its homepage). Its audience is presumably that of the BC
as a whole and therefore including (but not only) the educational and ELT
audience. The Holidays in the UK issue begins - Did you think our
beaches were all dirty? - showing clearly that the site takes a perspective
from inside Britain and addressing those who live outside. Description of site
If the
first ’issues’ are representative of what is to come then it is going to be a
‘magazine’ with articles on various aspects of the chosen theme. Although these
articles are of a good length, the range of aspects covered is rather small -
no dropdown menu has more than one extra feature. In fact it seems to be
produced (both photos and text) by a single person: Aidan O’Rourke. Each
page has some links on the left-hand side though they are mostly the home sites
of theme-related organisations rather than information on the theme itself. Spotlight
is a curious feature, a collection of images which also functions as a
seemingly randomly-selected links page. Food issue
It begins: This month, we take a look at
food. Long derided as bland and overcooked, the UK now boasts some of the
finest restaurants in the world and the transformation of what and how we eat
has been phenomenal. Discussion of this transformation includes: a nation
of curry lovers/ chefs in training/ farmer’s markets. Accessibility *****
Easily
accessed through a row of internal links on the homepage with dropdown menus -
though the homepage mini-introductions do not necessarily match the dropdown
titles e.g. Chefs in training is the same as South Trafford
College Range of themes covered **+ Within each theme items are selected to
present a contemporary picture of Britain against what are perceived as current
expectations - but it must be said it is a rather limited picture and certainly
not comprehensive. The range of themes themselves to be covered remains to be
seen: Food is the first, Holidays the second … Food issue
The theme is so large that however much was
included it would be easy to find important omissions. As an introduction it
provides a very useful starting point, though a more rigorously chosen set of
links could lead to a more thorough understanding to challenge common
perceptions as the aim puts it. Language levelUpper
intermediate - as if native in a colloquial magazine style though presumably
intended largely for EFL users Value for studentsAge: 13+ * 16+ *** 19+ **** Lang. level: pre-int/ int ** upper-int/ adv **** The
texts are well written and potentially interesting in themselves. Useful as
background material for projects and giving a flavour of Britain that other ELT
materials touch on more marginally. Not solely aimed at the young though with
items on such things as Farmer’s
Markets and Peaceful Peaks with a more middle-aged audience in
mind. Food issue Useful if students have been ‘fed a diet’ of
ELT culture mythology to help redress the balance (as revealed in Food in
Britain/ British Food - attitude survey results), but not necessarily giving a good
overview either. Perhaps students would simply get a shift to a new partial
perception. Value for teachers *** It will
help update a teachers’ knowledge and provide a source of texts for
reading activities, but little is directly useful for the classroom and there
are no activities. The teacher would have to be aware and skilled in
contemporary intercultural approaches to design activities to make full use of
these texts for cultural outcomes. Overall value ***
The site is
new and no doubt will develop according to responses to the early editions. It
has a clear aim though how the ‘common perceptions’ were established and
how the items to challenge those perceptions were chosen is not revealed. Although directed to perspectives
held outside the UK it does it from a position within Britain, and this may
well be substantially different perspective from what an informed foreigner
might conclude. It
also does not challenge the UK’s perceptions of itself - a contentious area
with a variety of positions and often conflicting.
A very
useful complement for teaching culture in the classroom, but only a complement,
a series of verbal postcards - not the basis of a course. If the teacher is
following an intercultural approach the work on devising activities is still to
be done. Perhaps this could include an equivalent exercise to produce materials
to ‘challenge common perceptions’ of
contemporary Poland for an international audience through the medium of
English. This would surely raise a great deal of argument of the kind UK
natives would engage in when confronted with this site (what should it include,
what not, from which perspectives and so on), and thus give an important
perspective on the limitations of what UKinfocus offers. Food
issue
The values emphasised in connection with food are those of organic food, recycling, farmer’s markets (very small and middle class), with an expectation of ethical values in the rearing of animals and in payments to farmers. These are the values of the rich in a society where agriculture has gone badly wrong. In many parts of the world such values are taken for granted as normal, and yet are seen as increasingly threatened by the large multinational businesses which do so much to support the UK economy. The UK now boasts some of the finest restaurants in the
world -
sounds like tourist promotion, and the upbeat celebratory attitude taken
throughout does not coincide with the recent Guardian Special reports (May
2003) which paint a very different picture - see Contemporary Food in Britain for a summary of these.
Very many of the changes in UK food have in fact come about through positive
influences from elsewhere in the world. Overall - an interesting, accessible
and appealing picture of British food but partial and overly positive.
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